Roy Reichold is a Senior Risk Advisor at Lakenan and has 25 years in the insurance industry. Business owners hire him for his comprehensive understanding of risk. Using a unique process to dramatically impact the bottom-line Roy’s focus is to protect a company’s capitol efficiencies and develop asset protection strategies and procedures. His attentiveness allows clients to take advantage of business threats by exposing the opportunities that lie within.

Roy’s life-long passion and experience in the hospitality industry gives him a much broader perspective of the challenges that these types of businesses encounter. He uses passion and energy to diagnose a situation, determine the best course of action, and aggressively drive the necessary change to improve the risk.

Roy has lived his life in St. Louis and serves on the Missouri Restaurant Association Board of Directors, Chairman of Illinois Casualty Advisory Board, Forest Park Culinary College Board of Directors, and the Advisory Board of St. Louis University School of Hospitality Studies.